Keywords
companies
women
development
Mexico
How to Cite
Funding data
-
Universidad de Guanajuato
Grant numbers Institutional Call for Scientific Research 2022 (CIIC)
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Abstract
This paper examines the impact of different factors in a pandemic context, on women-owned small businesses in Mexico. The objective was to identify the main factors that enable the development of women-owned businesses in the state of Guanajuato (Mexico) and thus to identify areas for improvement both within and outside their businesses. Using a survey of 182 women small business owners, the authors analyze the effects of the pandemic on business operations, sales, employment, and access to government support programs. The scope was descriptive and comprehensive. The results indicate that the pandemic has had a significant negative impact on small businesses in Mexico, with many experiencing reduced sales, reduced employment, and financial difficulties. The authors also find that government support programs have been insufficient and ineffective in addressing the needs of women small business owners. The paper concludes by recommending that policymakers take a more proactive approach to supporting small businesses, including providing financial assistance, reducing regulatory burdens, and facilitating access to digital technologies. Overall, this paper provides valuable insights into the challenges faced by women small business owners in Mexico during the pandemic crisis and highlights the importance of government support programs in promoting small business growth and resilience.
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